22 best activewear brands to refresh your motivation (2024)

22 best activewear brands to refresh your motivation (1)

I’M SURE that I’m not the only one who finds a little boost of extra motivation in finding the perfect workout ‘fit.

Wearing something that feels and looks good can give you that confidence to step out — whether to the gym, on a run, a hike, to a yoga class, or however else you prefer to sweat — and perform your best workout yet. Plus, activewear is just handy to have in your wardrobe for those effortless Sunday brunch or model-off-duty athleisure looks (I’ve worn my bike shorts everywhere from a yoga class to a music festival).

So below, we’ve rounded up a handful of the best activewear brands we love to turn to for the most comfortable and stylish fitness looks, to get you geared up and ready for anything.

Related: Best lingerie brands to refill your top drawer


Best activewear brands to buy in 2024

1

AJE ATHLETICA

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1

FASHION-FORWARD AUSTRALIAN ATHLEISURE

AJE ATHLETICA

You likely already love Australian label Aje for its feminine, floaty designs — but you’d be remiss to overlook its sister brand, Aje Athletica. It blends founders Adrian Norris and Edwina Forest’s love of beautiful clothing with an appreciation for functionality and movement — resulting in a series of garments that are as technically brilliant as they are stylish. They even just debuted their first runway collection, consisting of everything from crop and bike short sets in bright colour ways to trench coats and skirts crafted from breathable, sports-luxe fabrication. It’s definitely the brand to turn to if you want to look cute while you work out (and when you head to brunch after, too).

2

NEW BALANCE

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2

WIDE RANGE OF ESSENTIALS INCLUDING SNEAKERS & GENDER NEUTRAL APPAREL

NEW BALANCE

New Balance may be best known for their dad-core sneakers, but they have an entire suite of activewear across women’s, men’s and gender neutral lines. Their ranges cover all forms of activity from running, to tennis, to golf and more — so however you like to move, you’re covered.

3

EVERLANE

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3

COMFORTABLE AND CHIC LEISURE WEAR

EVERLANE

American label Everlane offer a focused activewear capsule comprising all the essentials from bike shorts and tracksuits to sports crops and tights — plus tennis shoes and sweaters to round things out. Clean lines and a minimalist colour palette define the capsule, creating a great collection of basics that can take you from gym class to brunch.

4

ALO YOGA

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4

IT GIRL APPROVED ACTIVEWEAR

ALO YOGA

All the modern it girls love Alo Yoga: We’re talking Jamie Chung, Kaia Gerber, Bella Hadid, Hailey Bieber, Kendall Jenner, just to name a handful. As the name implies, they’re focused on yoga-centric apparel that takes you from studio-to-street, with everything from tights and bras to skirts, jackets and cover ups.

5

STAX

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5

AUSTRALIAN PERFORMANCE ACTIVEWEAR

STAX

I’m not sure that I’ve ever worn bike shorts quite as smooth and soft as my pair from Stax. The Perth-born brand is beloved by celebs worldwide, thanks to its approach of prioritising quality while maintaining affordable prices and flattering, inclusive designs. And for those whose activewear uniform maintains a strict all-black colour palette, you can’t pass by their Best Black edit.

6

LULULEMON

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6

HIGH QUALITY ATHLEISURE FOR ALL PURSUITS

LULULEMON

Lululemon is surely among the world’s most popular athleisure labels. Born in Vancouver in 1998, it has since become a globally-renowned yoga-inspired, technical athletic apparel company for all genders. Aside from its roots in yoga apparel, Lululemon now also designs for running, cycling, training, tennis, golf and more. Each piece is high quality and über-comfortable (my Lulu leggings have to be some of the most comfortable and opaque in my wardrobe).

7

DHARMA BUMS

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7

ETHICAL, SUSTAINABLE AUSTRALIAN ACTIVEWEAR

DHARMA BUMS

From a small studio on Sydney’s Northern Beaches, Dharma Bums has become a beloved activewear brand across the globe. Combining performance with purpose, the brand never compromises on quality or their sustainable, ethical values. From yoga pants to chic printed tights — many of which are made from recycled materials — there’s something for everyone.

8

CHAMPION

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8

CLASSIC ATHLETIC WEAR

CHAMPION

Founded in Rochester, New York in 1919, Champion has a long history of creating quality, authentic athletic wear. They create all the apparel you might need for on and off the field or court — from technically-considered sports bras and high performance active wear to vintage-style chic streetwear. Recently, they collaborated with JD Sports for their ‘Champions in Session’ campaign with a mix of campus-inspired cosy street wear with collegiate branding and preppy styles — shop it here.

9

LORNA JANE

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9

ESSENTIAL AUSTRALIAN ACTIVEWEAR

LORNA JANE

Founded in 1989 by Australian fitness instructor Lorna Jane Clarkson, Lorna Jane has become one of our country’s most recognisable and reliable activewear brands. From apparel to accessories — yoga mats and water bottles included — all the bases are covered, in style.

10

THE UPSIDE

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10

YOGA-CENTRIC DESIGNS WITH PLAYFUL PRINTS

THE UPSIDE

Australian label The Upside is instantly recognisable with its bold prints and patterns and yoga-centric designs. Inspired by its founders’ time spent between New York, Hawaii and Sydney, the brand offers activewear essentials like tights and bras, alongside chic outerwear, accessories, bags, and more.

11

GYMSHARK

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11

HIGH PERFORMANCE CONDITIONING ACTIVEWEAR

GYMSHARK

For the serious gym-goers, Gymshark is the final word in performance activewear. From its humble beginnings in a garage in Birmingham in 2012, the brand has grown rapidly to offer a wide range of activewear essentials for all, including tights, bras, t-shirts, vests and more.

12

RYDERWEAR

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12

AUSTRALIAN TRAINING WEAR

RYDERWEAR

Ryderwear aims to create clothes that help you feel your best while you work out. From gym gear for the hardcore bodybuilders, to performance compression wear for serious athletes, to chic streetwear that makes you feel and look great, they offer flattering pieces in a wide range of silhouettes, colours and prints.

13

ON RUNNING

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13

PERFECT ACTIVEWEAR FOR RUNNERS

ON RUNNING

When retired Swiss athlete Olivier Bernhard decided he wanted to create a running shoe with a totally new feel, enlisting the help of two friends, he incidentally created On Running: A brand dedicated to creating the ultimate running gear. Shoes, basic apparel and more: everything you need to hit the road is there, with a technical superiority that’s oh-so-Swiss.

14

UNDER ARMOUR

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14

SEXY FULLER BUST LINGERIE

UNDER ARMOUR

Under Armour started with the humble goal of creating a “better” T-shirt — one that wicked sweat faster for a more comfortable workout experience. That spirit of innovation has carried through as they expanded into a full range of activewear for all needs, led by performance fabrics and minimalist designs. Now they’ve got everything you need to suit up from head to toe for your best workout yet.

15

THE NORTH FACE

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15

ACTIVEWEAR FOR THE ADVENTURER

THE NORTH FACE

If you’re the kind whose active pursuits tend to take place in the open air, clambering across rocky trails and grassy hills, The North Face is your adventure companion. No matter where you’re headed, their high-performance apparel and equipment will keep you comfortable, insulating heat and wicking away sweat where needed.

16

P.E NATION

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16

AUSTRALIAN FASHION-FORWARD ACTIVEWEAR

P.E NATION

Founded by Pip Edwards and Claire Tregoning in Sydney, P.E Nation offers fashion-forward fitness essentials for everybody, everyday. From nostalgic ’90s streetwear to performance snow gear, technical activewear, menswear, fashion denim and more, the range has expanded vastly since launch to offer everything and anything you could need.

17

NIKE

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17

MOST POPULAR ACTIVEWEAR BRAND GLOBALLY

NIKE

The world’s most popular activewear brand, Nike hardly needs an introduction. The partner of many a pro athlete, the brand maintains a down-to-earth nature that makes it non-intimidating even for those beginning their fitness journey, thanks to their mission statement — if you have a body, you’re an athlete. Every sport, from training to golf to dance, is catered to with ease and style, with sizes to accommodate all and technical designs that offer flattering functionality.

18

ADIDAS

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18

WORLD-LEADING SPORTSWEAR

ADIDAS

Another world leader in sports and activewear, Adidas offers high-performance and fashion-forward activewear for all pursuits. Always innovating, they’ve done everything from collaborating with Gucci to creating a range of sneakers made partly from ocean-recovered plastics.

19

LSKD

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19

STREETWEAR-CHIC ACTIVEWEAR

LSKD

The Australian owned and operated activewear brand LSKD — or Loose Kid, if you’re saying it aloud — offers functional sportswear with a chic street aesthetic. They cater to sizes from 2XS to 3XL, with styles for women, men and unisex options too.

20

NIMBLE ACTIVEWEAR

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20

CULT FAVOURITE LEISUREWEAR

NIMBLE ACTIVEWEAR

Founded in Bondi, it’s natural that Nimble Activewear produces some of the most chic athleisure wear in the Australian market. Their apparel is crafted from moisture-wicking fabrics that are non-chafe, non-sheer, strong, stretchy and body-hugging in all the right places.

21

REEBOK

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21

RETRO, COMFORTABLE, SIZE-INCLUSIVE SPORTSWEAR

REEBOK

Founded in the late ’50s, Reebok first hit its peak in the ’80s for their sneakers — including the classic Club C’s — which hit the perfect stride between comfort and style. Naturally, such styles have seen a resurgence in recent years with the rise of the dad sneaker — but don’t forget, Reebok don’t only stock footwear. They also offer men’s, women’s, kids and unisex apparel in sizes from 2XS to 4XL, with minimalist and functional styles perfect for your next workout.

22

FILA

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22

STREETWEAR MEETS ACTIVEWEAR

FILA

Italian label Fila is one of the world’s most recognisable sports lifestyle brands, with an always-effortlessly-cool vibe that oozes in every piece. Over 100 years of experience have made Fila foremost among streetwear brands, with technical processes that keep them top-of-mind even among the upper echelon of professional athletes.

Related: The best sustainable workout apparel and accessories to buy

What is the most popular sports brand in Australia?

According to the digital database ecommerceDB, unsurprisingly, Nike remains the most popular sports brand in Australia.

What is the best workout clothes brand?

Thanks to plenty of technical innovations and a commitment to designing workout clothes that look good while also feeling comfortable, there are a plethora of brands to choose from that can offer you functionality and style. Our top picks locally include P.E Nation, Stax and Lorna Jane.

22 best activewear brands to refresh your motivation (2024)

FAQs

What is trendy activewear in 2024? ›

Activewear Designs in 2024

Activewear design is evolving with seamless silhouettes, texture play, reflective elements, cut-outs, bold back designs, two-tone color blocking, and the rise of unitards, oversized hoodies, wide-leg pants, and bodysuits.

What is the best brand of activewear? ›

Nike: A globally recognized brand known for its wide range of athletic and sports apparel. Adidas: Another well-known international brand that offers a variety of activewear and sports equipment. Puma: Known for its stylish and comfortable activewear, Puma is a popular choice among athletes and fitness enthusiasts.

When thinking of activewear, what brands come to mind? ›

  • lululemon. View On Lululemon. Lululemon delivers an unmatched athleticwear performance. ...
  • Bandier. Bandier. View On Bandier.com. ...
  • Tory Sport. Tory Sport. View On Toryburch.com. ...
  • Adidas. Adidas. View On Adidas.com. ...
  • Nike. Nike. View On Nike.com.
Feb 26, 2024

Which athleisure brand do you trust to make you look effortlessly athletic? ›

Nike is beloved by both professional athletes and T+L editors alike, and it's not hard to see why. The iconic brand is synonymous with reliable fabrics and modern styles that look great on and off the court.

Are leggings out of style in 2024? ›

In 2024, leggings remain an indispensable item in the fashion repertoire, offering countless styling possibilities. They provide the perfect amalgamation of comfort and chicness, suitable for various occasions.

What age group buys the most activewear? ›

As of March 2023, Purchase Intent for activewear is highest for people aged 30-39, followed by people aged 18-29. It rose most sharply over the past few months for 18-29-year-olds.

What is the luxury brand of activewear? ›

Lululemon. There is a reason that Lululemon is one of the best-known luxury sportswear brands in the world – the quality and fit of the products speak for themselves.

Why is lululemon so popular? ›

What Makes Lululemon So Successful? Lululemon has experienced success and growth over the years due to its high-quality products that customers see as exclusive and flattering. Nowadays, cute athletic wear is widely found, but in the early 2000s, the options for women were limited.

Why do people buy Gymshark? ›

Gymshark's success can also be attributed to its relentless pursuit of product innovation. The company is dedicated to creating high-quality, fashionable, and functional gym wear that appeals to a broad range of consumers.

Why is lululemon so expensive? ›

Lululemon uses high-quality materials and premium fabrics designed to be durable, resistant, and comfortable. The company also invests heavily in research and development, as well as in marketing, in order to build a strong brand image. All of the above contribute to a higher price point for its products.

What is the number one athletic brand? ›

Most well-known sportswear brands in the United States 2023

Nike (94%), adidas (94%) and Puma (93%) are the top three leading sportswear brands in the U.S., based on brand awareness. Each one of these sportswear manufacturers is recognized by over 90 percent of internet respondents.

What workout clothes do celebrities wear? ›

Best workout leggings

Celebrities' pant preferences align when it comes to lululemon's Align leggings. Meghan Markle sported the style while flying home from her 2019 baby shower, while Olivia Wilde wore hers on repeat in 2022. The workout-ready look also comes in a cropped version, which Chrissy Teigen favors.

What activewear does Khloe Kardashian wear? ›

Athleisure apparel brand Fabletics and media personality Khloé Kardashian have partnered on a new nine-piece, desert-inspired collection that launched Friday on the Fabletics website and at its chain of retail stores.

What is the difference between activewear and athleisure? ›

While athleisure wear is all about style and comfort for everyday activities, activewear is specifically designed for intense physical activity and exercise. Both serve an important purpose in your wardrobe, allowing you to look stylish and feel supported no matter what you're doing.

What clothes make you look athletic? ›

It's all about remembering the athletic shape rule of thumb: Keep the volume on top or bottom. If you go for an oversized top shape, keep the bottom skinny or structured. With a more form-fitting top, pick a breezy or more oversized pant style. Get started with these guidelines to embrace your athletic shape.

What are gym looks in 2024? ›

Bold Patterns and Abstract Graphics. In gym fashion, bold patterns and abstract graphics are making a buzz. They add a touch of flair to workout attire. Water-colored-inspired prints, geometric designs, and wild patterns inject personality and creativity into gym wear.

Are joggers still in style in 2024? ›

Now, it seems designers at Paris Fashion Week Fall/Winter 2024 are offering us a happy medium between the two extremes: the elevated sweatpants trend. A well-employed use of both luxe fabrics and polished styling, the look proves there's no reason you can't make your lounge bottoms apt for work and play.

Are bodysuits still in style in 2024? ›

Slouchy slacks, bold bodysuits, feathery footwear and more top trends from the Fall 2024 Fashion Week runways. Some of the season's ready-to-wear looks bordered on wearable art.

What is the future of athleisure? ›

The Brainy Insights, the world's leading market intelligence company, recently released its findings on the global athleisure market, expecting growth to peak at USD 626.79 billion by 2032. Athleisure Growth The athleisure market thrives on the basis of increased demand for fashionable and comfortable clothing.

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